America’s Real Deal – Weekly Campaign Overview (Oct 17–23, 2025)

Summary:
This week saw major momentum across the board. Total views hit 387.4K in the last 7 days — a strong upward trajectory that’s on pace to hit 1M+ views per week very soon. Engagement remained solid with 13K interactions and 12.6K likes, showing strong viewer retention and resonance with the new content batch.

Progress Notes:

• New Creator Onboarding:
  A wave of new creators joined and successfully registered their accounts. These can be viewed in the Accounts tab at the top of the dashboard. The onboarding pipeline is expanding fast, setting the stage for greater distribution across multiple verticals.

• Content Download Issue:
  Creators are currently experiencing difficulty downloading the full episodes for clipping. A quick fix suggestion is to split each episode by brand — for example:

  • Brand 1 – [Clip Unedited]

  • Brand 2 – [Clip Unedited]
    This structure will make content easier to access, download, and clip without overwhelming file sizes or processing times.

Performance Highlights:

• Total Views (7 days): 387.4K

• Engagements: 13K

• Likes: 12.6K

• Comments: 398

• Most Viral Video: “Imagine your kids drawing a picture…” @americasrealdealclipp (681K views, 4.2% engagement rate)

Next Steps:

• Resolve content accessibility for creators (split per brand).

• Maintain posting volume — campaign trending toward 1M weekly reach.

• Continue onboarding and activating newly registered creators.