Investment and ROI

Campaign Budget: {$5,000}

• Deployed directly to creators and editors within Virality’s network.

• Individual clips capped at $250–500 per video, protecting against budget overspend.

• {Our In-House Head of Marketing for scaling your main account}

• Expected CPM: {$1.00–$2.00 depending on Tier 2-3 vs. Tier 1 countries}

Strategy Retainer: {$5,000 / M + 25% Campaign Budget)

• Comprehensive content strategy and brand messaging alignment.

• Full campaign setup with clear creator guidelines, media library and branding assets

• Weekly campaign optimization based on performance data.

• Bi-weekly strategy calls with campaign managers.

Expected Outcomes:

• Viral videos achieving 250K–500K views each (budget-protected caps). Multiple creators surpassing 1M+ organic views.

• Free CPM after cap threshold (e.g., a 10M-view clip costs the same as 500K).

• Exponential increase in {type of offer f.e. (Info / Niche) Product Sales, App Downloads, Subscriptions} and

• Massive {type of client f.e. App / Personal Brand / Platform} awareness which increases Word of Mouth and longterm organic presence

Next Steps:

• A dedicated account manager will finalize the campaign roadmap and align weekly deliverables.

• Our In-House Creative Strategists together with the Co-Founders will conduct a content strategy and the development of the first A/B tests of ideation and clipping within a week.

• We’ll activate Virality’s in-house network of vetted creators and Deploy high-conversion creators already trained in Virality’s content ideation process from similar successful campaigns